Anat Rosenberg

Reichman University

History of Capitalism, history of advertising and consumer culture, law, cultural history, 19th century, Modern Britain, modernization
Women in Business History

I study the history of capitalism, consumption, and liberalism, through methodologies of law, culture, and the humanities. My recent book is The Rise of Mass Advertising: Law, Enchantment, and the Cultural Boundaries of British Modernity (OUP 2022). I also co-coordinate the Enchnatment in the History of Capitalism network (https://economic-enchantments.net/)

Recent Presentations at BHC Annual Meetings